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Friday, June 13 • 2:30pm - 3:15pm
GE's Secrets Revealed: Their Top 5 Marketing Innovations

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Moderators
avatar for Anthony Ha

Anthony Ha

TechCrunch
Anthony Ha is a writer at TechCrunch, where he covers media and advertising. Previously, he worked as a tech writer at Adweek, a senior editor at the tech blog VentureBeat, and a local government reporter at the Hollister Free Lance, where he won awards from the California Newspaper Publishers Association for breaking news coverage and writing. He attended Stanford University and now lives in Brooklyn.

Speakers
avatar for Linda Boff

Linda Boff

General Electric
Boff is responsible for GE’s global advertising and digital marketing along with the company’s brand and design strategy.  | | Previously, Boff was CMO of iVillage Properties, part of the NBC Universal. Boff joined GE in early 2004 with 18 years of experience in marketing, advertising and communications including senior roles at Citigroup, the American Museum of Natural History and Porter Novelli. | | Boff was named B2B... Read More →


Friday June 13, 2014 2:30pm - 3:15pm
Wythe Hotel Event Space 80Wythe Hotel, Wythe Ave, Brooklyn, NY 11249

Attendees (60)